While some companies might try to comfort themselves with the notion that everyone is facing the same problems online, major companies are conducting tests to see if they could affect users’ behavior, emotions, and the way they interact.
They are doing it in a multitude of ways, from simple A/B testing where they change colors on a web page to see if it changes the rate at which people buy to showing different information to different audiences to gauge their reactions.
Recent User Testing Sparks Debate Facebook confessed to a test that experimented with news feeds of 700,000 users in 2012 to see how people responded after reading negative or positive stories, and then published a scientific paper on it.
Then Ok Cupid, a dating site, made a similar confession of conducting an experiment that tried showing two users as a good match when they were actually a mismatch to see how users reacted.
Peoples’ vulnerability and need for love become collateral. which means often the industry gets blurred with the adult industry. But it makes me particularly sad when it’s people inside the industry doing the bad stuff.Have you ever wondered if an open relationship is for you?Celebs like Will & Jada, MoNique & her husband, and even Brangelina have been open about dabbling in this lifestyle. And to be honest it makes me really sad to see the unethical end of the spectrum, because it’s these bad experiences which tarnish a whole industry.As far as speed dating companies go, Date in a Dash is a behemoth in London.Meet Mindful founder Amy Baglan tells us why she decided to launch an inspiring new dating site for like minded singles…